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The Boss Factor: Why Coaching Cultures Aren’t a Luxury | OwlHub

Written by David Morelli | April 10, 2025

“How do I make my team members’ lives easier—physically, cognitively, and emotionally?”

McKinsey calls this the only question a boss really needs to ask. If more leaders lived by this, we’d be looking at a radically different workplace—and world.

In a time when organizations are striving to do more than just turn a profit—championing purpose, sustainability, and well-being—it turns out the biggest social contribution a business can make may be right inside its walls: improving the quality of leadership relationships.

McKinsey’s research makes it plain: the single most important factor in job satisfaction—and the second biggest driver of overall life satisfaction—is the relationship employees have with their boss. That puts immediate managers, not just at the heart of organizational performance, but squarely at the center of human flourishing.

This has profound implications for organizations serious about culture, ESG goals, and sustainable performance. It also reveals why building a coaching culture—and developing coaching leaders—is no longer optional. It’s essential.

 

Why Leaders Must Coach Effectively

Most managers don’t wake up intending to make their team miserable. Yet research shows that 75% of employees say their boss is the most stressful part of their job. The gap between intent and impact is massive—and fixable.

At its core, coaching leadership is about making work human again. It means leading with curiosity, compassion, and a deep commitment to helping others grow. Coaching leaders are skilled at building trust, creating psychological safety, offering feedback, and drawing out the best in their people. And here's the kicker: coaching leaders don’t just feel better to work for—they drive better performance.

McKinsey highlights the virtuous cycle that unfolds when people feel supported by their managers:

  • Higher engagement and morale
  • Greater innovation and problem-solving
  • Better customer experiences
  • Lower turnover and absenteeism
  • Increased profitability and shareholder value

In other words, coaching isn’t just good for people. It’s good for business.

 

Breaking the Cycle of Old-School Management

So why don’t more leaders lead this way?

Because traditional management cultures don’t reward it. Promotions often go to high performers or politically savvy players, not to those who prioritize relationships and well-being. Too often, leadership is still associated with authority, certainty, and control—not empathy, vulnerability, and listening.

McKinsey points to a systemic issue: companies fail to choose the right person for management roles 82% of the time. And even when people want to lead with heart, they often lack the training, models, and organizational support to do it well.

This is where a coaching culture changes the game.

 

What a Coaching Culture Actually Looks Like

A coaching culture isn’t just about giving managers a few tips on active listening. It’s a systemic shift in how leadership is practiced, developed, and rewarded.

In coaching cultures:

  • Coaching is seen as a core leadership capability, not a soft skill or side project.
  • Leaders are taught how to coach—how to listen deeply, ask powerful questions, give feedback, and hold space for growth.
  • Relationships are at the center—measured, valued, and nurtured.
  • Emotional intelligence and self-awareness are seen as strengths, not liabilities.
  • Manager effectiveness is tied to their ability to support, develop, and empower others.

And crucially, leaders model the behaviors they want to see, demonstrating empathy, gratitude, vulnerability, and curiosity.

 

Four Coaching Micro-Practices That Change Everything

McKinsey identifies simple, high-impact behaviors any leader can adopt immediately:

  1. Empathy and Curiosity – Start with genuine “How are you?” conversations. Make space for real answers.
  2. Gratitude – Celebrate small wins. Recognize effort. Say thank you and mean it.
  3. Positivity – Offer encouragement. Give feedback that builds confidence and autonomy.
  4. Self-Care and Awareness – Leaders who tend to their own well-being are better at supporting others.

These aren’t “nice-to-haves.” They’re powerful coaching levers that build trust, drive engagement, and improve lives.

 

A Call to Action for Senior Leaders

If you’re a senior leader, here’s the truth: your company’s culture is your job. Coaching cultures don’t just emerge—they are created and modeled from the top.

Ask yourself:

  • Do your managers know how to coach?
  • Do you reward the leaders who uplift, not just the ones who outperform?
  • Are your performance systems reinforcing human-centered leadership—or undermining it?
  • Do you actively model the vulnerability, curiosity, and compassion you expect from others?

Building a coaching culture isn't about adding another HR initiative. It's about redefining what good leadership looks like—and giving leaders the skills, space, and support to become the kind of bosses who make people’s lives better.

 

Final Word: Coaching Culture = Better Workplaces = Better World

The research is clear. When employees thrive, companies perform. And when managers show up as coaching leaders, they ripple well-being, engagement, and purpose throughout their teams.

Want to make a difference in the world? Start by transforming how your leaders lead.

It’s time to turn bosses into coaches—and workplaces into ecosystems of growth.

 

 

David Morelli, PhD

David is the CEO and co-founder of OwlHub and the creator of the RESPECT Coaching Styles™. He has 25 years of executive coaching and leadership development experience. When he's not inspiring people to grow, you can find him making a fool of himself onstage as an improviser.